Heike Hartz - HQuadrat Solution

I am an expert in Exhibition Performance. I support companies in significantly and sustainably increasing their impact and success in the new world of trade fairs.

I have spent part of my life in various countries and cultures - including the USA, Mexico, Belgium, and Asia. Almost 15 years I worked in International Business Development and Strategy at Procter & Gamble EMEA.

My key areas of business expertise are:

  • Strategy & Concept Development
  • Organization & Planning
  • Analysis & Evaluation
  • International Project Management

My passion for international business, cultures, and people meets the strategist and organizer in me to make your exhibition participation successful.

I am a curious, enthusiastic, and very open person who loves working with people from various backgrounds and expertise, always looking for new challenges and opportunities to develop myself and my business further. To me, networking and cooperation are extremely important and have played a major role in my entrepreneurial success. I like to think outside the box and always be a few steps ahead. I’m fascinated by current topics and opportunities in the new trade fair world, such as #digitization and #sustainability.

Join me on a short journey through time to learn more about me and my professional milestones ...

Since 2007

Entrepreneur HQuadrat Solution
The company HQuadrat is located in Germany, near Heidelberg. 
HSquared was created out of the first letters of my name.
2021 - 2014
International Project Singapore
Trade Fair and Event Manager Certificate
Messe Akademie Frankfurt | Germany


Procter & Gamble Corporation
2000 - 2006
Customer Reference Data Manager
Europe, Middle East and Africa EMEA
Schwalbach | Germany
1995 - 1999
Euro Trade Information Resource Manager
Brussels | Belgium
1991 - 1995
European Sales Planning
Transport & Distribution Purchases Europe
Schwalbach | Germany

2002 – 2005

Grundbesitz Hellerau GmbH, Dresden | Germany
International Event Management


City University of Seattle, State of Washington | USA
Bachelor of Science in Business Administration 


Kennametal GmbH, Friedrichsdorf | Germany
Apprenticeship Wholesale and International Trade


Universidad Nacional Autonoma de México | Mexico

1982 - 1989

United States, New Jersey | USA