success stories


„Due to Covid, there were no Trade Fairs taking place, so in preparation for a professional Trade Fair participation at the K Messe 2022 in Dusseldorf | Germany, Heike Hartz from HQuadrat Solution gave two coaching sessions to the international booth team in the English and German language (Online & Onsite). Heike Hartz was a great asset for Schenck Process and gave the team many new impulses and relevant topics with the focus of ‘Re-Fresh’ and ‘Re-Mind’. Her presentation was focused and has a lasting effect for the team."

Silke Moral Hellermann, Head of Marketing EMEA
Schenck Process Europe GmbH


"Due to Covid, the bpt Akademie GmbH already decided in June 2020, to set up and offer the annual bpt-Congress completely Online, including a virtual Trade Fair & Job Fair. Heike Hartz consulted us with a great engagement and gave us plenty of new impulses, to further develop the Trade Fair and increase the attractiveness for the bpt-Congress participants. Exclusively for the Exhibitors, Heike Hartz gave a compact Online-Presentation with additional support and guidance, so that the exhibitors would be successful presenting themselves at a complete virtual Trade Fair."

Iris Hebling, Congress and Trade Fair Management
bpt Akademie GmbH


"We had no experience of being an Exhibitor at Trade Fairs. HQuadrat Solution has been supporting and consulting us from the very beginning, also prior to the event in getting registered for a booth. Even during unexpected times due to Covid, Heike Hartz’s exceptional engagement helped us to perform. She kept us at all times updated, consulted, and supported us during all the ‘eventualities’. We highly recommend HQuadrat Solution any business, who will be a first time Exhibitor or just wants to perform at a Trade Fair or just needs a professional business consultation."

Stefan Krug, Managing Director in-Tec Bensheim GmbH


"HQuadrat Solution | Heike Hartz has been supporting us, so that we would fully utilize the Trade Fair Marketing Channel potentials as well as to achieve a Trade Fair Performance. Heike Hartz identified various potentials for improving our Exhibitor Performance and gave us clear guidelines to apply prior and during the Trade Fair. As a result, we reconsidered our approach and developed further many of the unknown details for improving our performance.

Thomas Boerboom, Marketing Communications AVA GmbH & Co.KG


„As we did not have any previous experience of being an Exhibitor, Heike Hartz was our ideal partner in introducing us into the ‚Exhibition World“ and supported us throughout the process. Defining targets, budget planning, checklists as well as setting up a Team-Briefing session shortly prior to the Exhibition. Thanks to the expertise and support of Heike Hartz, we were perfectly prepared and ready for any potential eventualities. Extremely helpful and useful for us was the structured and detailed Project plan, as well as the numerous suggestions and advises we received from Mrs. Hartz.“

Achim Kopp, Managing Director KOPP Schleiftechnik GmbH


„Thanks to Heike Hartz from HQuadrat Solution my participation at the Trade Fair was extremely successful. Thanks to the very valuable advise, checklists and reminders I was very well prepared for the Event. The visitors perceived my booth as one of the most expressive and outstanding. Heike Hartz is my first recommendation for a successful performance at an exhibition and I look forward to continue to work with her.“

Gisela Backe, Owner Evolving You Art Design


"HQuadrat Solution, Heike Hartz is of extreme value for our Sales and Marketing Team and a very supportive Team member. Thanks to her very organized, structured and focused approach, we were able to develop and immediately implement various strategies in our Business Development Project. With the consultation and support of Heike Hartz, we determined a clear Customer strategy and a new approach for our already existing customers as well as an acquisition process to gain new customers. Heike Hartz identified for us saving potentials and for myself, as owner of a midsized Business as well as for my employees, she is a great enrichment and exoneration.“

Frank Möller, Managing Director RSI Blitzschutzsysteme GmbH


“This year, our publishing house is going to have its first booth at the Frankfurt Book Fair – one of the world's largest trade shows for the publishing industry. We are thinking big right from the start – and Heike Hartz has become an invaluable partner who offers in-depth knowledge and many years of experience in exhibition-performance-planning.
I am happy to have her at my side. As a consultant, as well as supporting us through the entire process – from booking the booth, to defining our goals for the Book Fair, marketing and positioning, contacting booth builders and defining the logistics.
Heike's unerring sense of aesthetics and firm eye on a reasonable budget, her consideration for sustainable materials and her professional project planning give me the greatest confidence that our joint project is going to be a success.
We are already looking forward to seeing the great result!”

Karen Christine Angermayer, CEO and Publisher sorriso Verlag GmbH


“With Visual Selling® we help sales organizations to shorten their sales cycle and reduce operational costs by applying visual strategies and aggregated sales methods to accelerated the complete process from client discovery to closing the deal. Thanks to the Exhibition-Coaching and Support Package from HQuadrat Solutions we accomplished our goal to get in contact with new prospects and international customers in the B2B sales area. We planned, organized and performed our participation in a very cost-efficient and effective manner. In addition, Mrs. Heike Hartz support us with her wide experience on the international market to identify new industry-specific exhibitions to present our portfolio to future customers. We recommend the services of HQuadrat Solutions to everyone, who is looking for new and successful ways to get in contact with new prospects and customers on exhibitions. Thank you very much.”

Marko Hamel, Owner and Business Manager, Visual Selling GbR,


„Her ability to work effectively across multi-functional and cross-cultural groups made her a very popular member of the team. She was always extremely well organized and was particularly adept at project management.“

VP- Procter & Gamble Customer Business Development


„Heike seeks systemic solutions to issues. Her contribution and insistence on clarity, high quality and elimination of non-value added processes resulted in better solutions deployed to all regions. She has a deep understanding of business needs and business set up.“

Associate Director – Procter & Gamble Business Information Services


I first started working with Heike as she was building a regional team across EMEA, to lead a significant initiative that would step-change how P&G acquired, stored and reported retailers’ shipment and sales data.

Data accuracy, timely delivery and the ability to aggregate shipments across different customer formats and countries were key deliverables; with productivity gains, manual report elimination and efficient delivery of actionable data the key metrics. The initiative was a global effort, with the first steps launched in Europe under Heike’s leadership; and was unprecedented in the industry at the time.
Heike recruited and engaged multi-functional managers into the Regional team. The project team were answerable to the sponsors – the board made up of P&G Vice Presidents and Directors.

The cross functional and multi-cultural composition of the team created many challenges, as did the scope and scale of the work, but the outcome was the successful delivery against all objectives. In the face of diverse cultural and functional differences, Heike forged a strong, highly motivated team that performed with great enthusiasm; and became the benchmark for continued expansion across the other regions.

I can recommend without hesitation Heike’s strengths in the end to end delivery of challenging corporate initiatives, particularly with regard to data standards, within a diverse and multi-cultural environment.

Gerry Kimble, Procter & Gamble European HQ Switzerland


I worked with Heike Hartz on a strategic project for European Top Customers of a major consumer goods company.

The project involved Sales Managers from key European countries and had a challenging goal, of integrating and optimizing the process of collecting valuable customer sales data. The objective was to enable Regional and Local Sales Management to develop strategic sales plans.

Heike’s commitment and her sharp and effective leadership style were the key to our success. We successfully designed, built and ran a very effective project plan and delivered a unique product that allowed different countries to collect and analyze sales data effectively.

Heike has a unique and powerful way to build relationships and to motivate individuals as well as diverse, multi-cultural teams. Her exceptional communication skills enable her to reach her goals and desired results. I fully recommend Heike to companies wanting to increase business results and market share!

Simona Taliani, Pradac Informatica SRL, Italy

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